If you thought pink was only for Barbie and pre-teen girls – think again!
This Ducati motorcyle is featured in a bright, high definition pink. There is nothing sweet or coy about it!
Up until recent years, if someone said “hot pink” you would immediately think of summer pedicures and hot house flowers. During the early 2000s, pink was introduced as a new exotic color. Global associations from India, Asia and South America helped bring pink to the forefront as an optimistic accent.
No longer used exclusively by the female population, pink has gained a gender-bending status that few other colors can hope to achieve. Strong pink gets the attention of red without the aggressiveness. Variations of pink have found their way into the board room and for corporate identity programs. Representing hope and strength, pink is the logo for the Susan G. Komen breast cancer awareness organization http://cms.komen.org/komen/index.htm. Sport enthusiasts from rock climbers to snowboarders find pink an appealing action and recreation color.
Pink gained popularity on the trend forecasts five years ago and has been
showing up in versions from magenta to watermelon on many forecast
reports. The newest pinks are neon brights, as seen on this motorcycle.
September 12, 2008 at 4:52 pm
Neon magenta is one of my favorite hues. Pink just reinvents itself every few years. How exciting to see colors are become much more saturated and strong.
You’re blog is a great resource, thank you.
Kate O’Rourke